Job Product Strategy & Go-To-Market Manager

Job Description

The Cross-Border Commercialization and GTM team plays a critical role in growing the North American Money Movement Solutions business. The team is comprised of global payments experts with strong analytical skills that are responsible for developing and executing strategic plans to drive and accelerate Visa Direct cross-border growth across payment rails, use cases and verticals. The team collaborates closely with solutioning and sales teams to help demonstrate the opportunity and value proposition of Visa Direct across priority client segments.

As a GTM Manager, you will be at the forefront of helping to shape interactions with our key clients in North America (NA) Money Movement Solutions (MMS). Your main responsibility will be to craft compelling, persuasive narratives that align Visa solutions with the needs and goals of our top clients.

Our ideal candidate is a motivated self-starter who has a knack for storytelling, is exceptional at creating structure in the face of ambiguity and is experienced in scaling a business or product through strategic implementation.

Key Responsibilities

GTM Strategy & Execution:

• Develop GTM strategy including opportunity sizing, market and competitive analysis, value propositions and segment growth recommendations.

• Leverage your commercial experience to deliver tailored product positioning and messaging that resonate with priority client segments

• Drive strategic initiatives projects designed to propel cross-border growth

• Continuously review the NA payment landscape and recommend, develop, and implement new and creative approaches to growing Visa's money movement business

• Develop a comprehensive understanding of all Visa money movement products and services

Sales and Account Growth Enablement:

• Lead development and execution success of pitches to senior client executives of our most critical sales opportunities, directing meeting agenda, content and Visa storyline

• Lead the development and design of high-impact pitch decks and presentations for key client/prospects, drawing on market insights and client strategies

• Understand the business needs and objectives of our key clients to tailor presentations and pitches accordingly

• Work closely with creative teams to shape, polish and ship impactful experiences and business development assets

• Collaborate with internal teams to gather necessary information and data to create persuasive narratives

• Develop and disseminate best practices to empower business development and account managers across the team to utilize strategies for client engagement

• Monitor and report on the effectiveness of our client engagement strategies, making improvements as necessary

This role is responsible for both strategy and execution and will bring a “roll up your sleeves” mentality to the position as you both lead and support a variety of our cross-border growth initiatives.

This is a hybrid position. Hybrid employees can alternate time between both remote and office. Employees in hybrid roles are expected to work from the office 2-3 set days a week (determined by leadership/site), with a general guidepost of being in the office 50% or more of the time based on business needs.